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⭐️⭐️⭐️⭐️⭐️ Over 40,000+ Happy Customers

Veloura PureStay Eyeliner

Veloura PureStay Eyeliner

✔️ Flawless Definition

✔️ Ugly Cry Proof

✔️ Zero Touch Ups

✔️ 7 Dreamy Shades

  • Free Shipping
  • Easy Returns
  • Secure Checkout

How It Works

Simply glide the creamy pencil along your lash line or waterline for instant definition. The unique formula sets in seconds and stays put for 24 hours without smudging or fading. Twist the bottom to extend more product as needed.

Our Guarantee

If you're not 100% satisfied within the first 30 days, just send it back to us and we'll give you a full refund.

No need to worry about the return shipping - we've got you covered!

Shipping Policy

We offer fast and reliable shipping on all orders. You can expect to receive it within 7-12 business days based on your location.

Please contact our customer service team for assistance if you have any questions or concerns about your shipment.

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See It In Action 🖤

“We had our fun last night.”

“This will change your love life...seriously”

“It made our night so incredible”

“We had our fun last night.”

“This will change your love life...seriously”

“It made our night so incredible”

⭐️⭐️⭐️⭐️⭐️

"I wore this to my wedding and cried happy tears all day - it didn't budge! It stayed perfect through 12 hours of celebrations.”

- Rebecca M., Dallas, TX

Never Worry About Smudged Eyes Again

Stop checking mirrors and start living your life with confidence.
This waterproof formula locks in place the moment it touches your skin, giving you picture-perfect eyes from sunrise to sunset.

Whether you're crushing deadlines, hitting the gym, or dancing until midnight, your eye makeup stays as fierce as your ambitions.

  • 24-Hour Smudge-Proof Technology

    Advanced polymers create an invisible shield that laughs at water, sweat, and tears. No more raccoon eyes or embarrassing touch-ups.

  • Creamy Application, Zero Irritation

    Glides on like butter but sets like armor, perfect for sensitive eyes and waterline use. Say goodbye to painful tugging and hello to effortless precision.

  • Show Stopping Shades

    From classic black to sultry plum, find your signature look or switch up your vibe daily. Each shade delivers intense pigmentation that makes your eyes the star of the show.

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Finally, Waterproof That Actually Means Waterproof!

Whether you're ugly-crying at your bestie's wedding, sweating through hot yoga, or caught in an unexpected downpour, this liner stays put like it's superglued to your eyes (but way more comfortable, obviously!).

No more raccoon eyes, no more mid-day touch-ups, no more praying your makeup survives whatever life throws at you - just pure, unshakeable confidence from sunrise to way past sunset.

Get Yours Now

What Makes Us Different From Other Eyeliners

Us

Others

Reinforced Tip That Won't Break

Twist-Up Mechanism That Actually Works

Gentle Formula for Sensitive Eyes

Intense Pigmentation (Even on Waterline!)

24 Hours Waterproof Guarantee

Six Value

30-Day Money Back Guarantee

30-Day Happiness Guarantee

If you're not 100% satisfied within the first 30 days, just send it back to us and we'll give you a full refund.

No need to worry about the return shipping - we've got you covered!

Frequently Asked Questions

Will this really last 24 hours without smudging?

Absolutely! Our advanced waterproof formula creates a flexible film that moves with your skin without breaking down. Customers regularly report perfect wear through long workdays, workouts, and even emotional moments like weddings.

Is it safe for sensitive eyes & contact lenses?

Yes, our gentle formula is ophthalmologist-tested and perfect for sensitive eyes. The clean ingredients won't irritate your waterline, and it's completely safe for contact lens wearers.

Can I use this on both my lash line and waterline?

Yes! This is specifically formulated for dual zone use. The gentle formula is perfect for your sensitive waterline while still delivering the intensity you want on your lash line.

How do I remove the eyeliner at the end of the day?

Despite being super long-wearing, our 24HR Waterproof Eyeliner pen removes easily with the right technique. Use an oil-based makeup remover, cleansing oil, or micellar water designed for waterproof makeup. Apply the remover to a cotton pad, gently press it against your closed eyelid for 10-15 seconds to let it break down the formula, then gently wipe away. Never rub or tug harshly at the delicate eye area.

Why's this different from drugstore eyeliners?

Our unique creamy but strong formula combines the smooth application of a gel liner with the staying power of a waterproof pencil. Plus, our reinforced tip won't break and the twist mechanism means no sharpening required.

How long will one pencil last me?

With daily use, one pencil typically lasts 1-2 months. The twist mechanism ensures you use every bit of product, and a little goes a long way with our highly pigmented formula.